CALL FOR TECHNICAL AND FINANCIAL PROPOSALS

CALL FOR TECHNICAL AND FINANCIAL PROPOSALS

Outsourced Sales & Business Development Partner

One Planet International School (OPIS), through Oneness Academy, invites qualified and experienced sales and business development firms, agencies, consultancies, and independent professional service providers to submit Technical and Financial Proposals for the provision of outsourced sales and business development services.

1.  Background

One Planet International School (OPIS) is an established educational institution committed to providing quality and innovative learning opportunities. As part of its continued development and expansion of educational services, OPIS has developed Oneness Academy, an education and digital learning initiative operating under One Planet International School.

Oneness Academy is developing a digital learning platform with three primary product areas:

K–12 digital learning;

Short courses and professional learning; and

Institutional and organizational learning solutions.

The platform is designed to expand access to learning opportunities while creating opportunities for schools, organizations, professionals, training providers, and other institutions to access, develop, distribute, and utilize learning content.

 To accelerate the market introduction, customer acquisition, partnership development, and revenue generation of Oneness Academy, OPIS intends to engage a qualified external Sales & Business Development Partner.

2.  Purpose of the Assignment

The purpose of this assignment is to engage a qualified and capable service provider to provide outsourced sales, business development, market outreach, client acquisition, and partnership development services for Oneness Academy.

The selected service provider will be expected to develop and implement a practical market-entry and sales strategy, identify and qualify potential clients and partners, establish relationships with decision-makers, generate and manage a sales pipeline, support negotiations and conversions, and contribute directly to measurable revenue growth.

The assignment is therefore expected to focus on measurable market reach, business development, client acquisition, partnerships, and revenue generation, rather than general promotional activities.

3.  Scope of Services

The selected service provider shall be responsible for, but not limited to, the following: 

A.  Market Development

• Conduct market mapping and identify priority market segments.
• Identify schools, organizations, companies, NGOs, institutions, and other potential clients.
• Develop and maintain a qualified prospect database.
• Identify market opportunities and provide recommendations for market expansion.
• Assess potential sectors and customer segments for Oneness Academy's products.

B.  Sales and Business Development

•  Develop and implement a sales and business development strategy.
• Generate qualified leads and maintain an active sales pipeline.
• Present and demonstrate Oneness Academy's products and services.
• Conduct prospect engagement, follow-up, negotiation support, and conversion activities.
• Support the sales process from lead generation through agreement, payment, and handover.
• Develop institutional, corporate, and strategic business opportunities.

C.  School and Institutional Outreach

• The service provider shall identify and engage:
•  Private and international schools;
• School networks and education centres;
• Universities and educational institutions;

Training institutions;

NGOs and development organizations;

Companies and private-sector organizations;

Financial and insurance institutions;

Government and public institutions where appropriate; and

Other organizations with relevant learning and training needs.

D.  Course and Content Partnerships

•  The service provider shall identify organizations, professionals, trainers, consultants, and content owners interested in:
•  Developing courses jointly with Oneness Academy;
• Hosting existing courses on the platform;
• Selling or distributing courses through the platform;
• Commissioning course development;
• Reaching wider audiences through the platform; and
• Establishing revenue-sharing or other approved partnership arrangements.

E.  Partnership Development

 The service provider shall identify and develop commercially viable partnerships, including opportunities involving:

•  Institutional subscriptions;
• Corporate learning packages;
• Sponsored learning programs;
• Course distribution;
• Training partnerships;
• Strategic partnerships;
• Platform subscriptions;
• Content partnerships; and
• Other approved revenue-generating opportunities. 

4.  Expected Deliverables

The selected service provider shall be expected to deliver measurable outputs, including:

•  Market assessment and prioritized target-market plan.
• Sales and business development strategy.
• Prospect and client database.
• Sales pipeline and lead management system.
• Regular client and institutional outreach.
• Qualified leads and sales opportunities.
• Product presentations and demonstrations.
• Sales proposals and business opportunities.
• New institutional and organizational clients.
• New paying users and/or subscriptions.
• Short-course sales and distribution opportunities.
• Course and content partnerships.
• Corporate and institutional partnerships.
• Revenue generation and collection.
• Monthly sales and business development reports.
• Recommendations for continued market expansion and product positioning.
•  Specific quantitative targets and KPIs shall be proposed by the bidder and finalized in consultation with Oneness Academy during contract negotiations.

5.  Responsibilities of Oneness Academy

• Oneness Academy/OPIS will provide reasonable support required for the successful implementation of the assignment, including:
• Product and service information;
• Approved sales and marketing materials;
• Product demonstrations and technical orientation;
• Approved pricing and commercial information;
• Branding and communication materials;
• Platform access where necessary;
• Technical support for qualified opportunities;
• Management participation in strategic negotiations; and
• Processing of approved client agreements and payments.

6.  Proposed Engagement Period

The proposed initial engagement period is three (3) months, with the possibility of extension based on satisfactory performance and mutual agreement.

Bidders may propose an alternative implementation schedule where they can demonstrate that the proposed period will achieve the required results.

7.  Technical Proposal Requirements

Interested bidders shall submit a Technical Proposal containing, at minimum:

1.     Company/Organization Profile

• Legal name and registration information;
• Organizational background;
• Relevant experience; and
• Organizational capacity.
• Understanding of Oneness Academy and its products;
• Understanding of the target market;

Key market opportunities and challenges.

3.     Proposed Technical Approach and Methodology

• Market-entry approach;
• Lead-generation strategy;
• Sales strategy;
• Institutional and corporate outreach approach;
• Partnership-development approach;
• Customer acquisition and conversion strategy.

4.     Work Plan and Implementation Schedule

 Key activities;

• Milestones;
• Deliverables;
• Proposed timeline.

5.     Team Composition

•  Proposed team members;
• Roles and responsibilities;
• Relevant qualifications and experience.

6.     Relevant Experience

• Similar assignments undertaken;
• Relevant clients/projects;
• Evidence of sales and business development performance;
• Existing market access and institutional networks.

7.     Performance Measurement

 Proposed KPIs;

• Lead-generation targets;
• Conversion targets;
• Revenue targets;
• Reporting mechanism.

8.     Risk Management

 Key implementation risks;

Proposed mitigation measures.

8.  Financial Proposal Requirements

• The Financial Proposal shall clearly indicate the bidder's proposed commercial model, including:
• Proposed commission/performance-based structure;
• Commission rates by product/service category, where applicable;
• Any proposed fixed professional or operational fees, if applicable;
• Proposed payment schedule;
• Any reimbursable costs or expenses;
• Applicable taxes and statutory charges; and
• Any other financial or commercial conditions.
•  The bidder should clearly distinguish between fixed costs and performance-based/commission costs.
•  The preferred commercial model is expected to be linked substantially to actual revenue generated and collected through the bidder's documented sales and business development efforts.