As a Medical Representative, the role involves promoting company products through professional demonstrations, distributing samples, and collecting valuable feedback from healthcare professionals. It also includes delivering impactful presentations to create awareness and understanding of the products while ensuring a strong and positive brand presence within the market.
Main Duties & Responsibilities
- Promote the company’s products to potential and existing customers and lead them to make purchases.
- Improve knowledge of the product range
- Identify customers' needs and recommend company products that best fulfill those needs.
- Maintain solid working relationships with new and existing customers via effective communication.
- Plan different promotional activities within his/her area (CME, Grand round…)
- Regularly assess and update competitors’ product quality and gaps; arrange a winning strategy
- Promptly submit purchase orders to sales and tender personnel.
- Adjust promotional tactics based on tests and new insights in the field
- Resolves customer complaints and queries
- Network with relevant stakeholders, searching for new business opportunity
- Gives market information/updates to ASM/RSM/PM and monitors competitor activity.
- Makes recommendations for the customer and Maintains documentation of customer contact and account updates.
- Prepare, update and keep detailed records of customers/ master call list (MCL)
- Meet and, if possible, create more promotions to exceed sales targets
- Plan work schedules and weekly and monthly timetables with the area sales team or discuss future targets with the area sales manager and product manager
- Stay informed about the activities of health services in a particular area.
- Create, plan, and deliver presentations on company products
- Track all promotional activities in the company CRM system and keep it current by updating account information regularly
- Develop strong, ongoing relationships with prospects and customers
- Meet and/or exceed quotas
- Coordinate with other team members and departments to optimize the sales effort
- Maintain a strong understanding of product inventory, features, and technical specifications to answer specific customer questions.
- Present information about company offerings during trade shows or other large events to potential customers.
- Give customers in-person product demonstrations and details to them about the features and benefits of each item the company offers
|